Blogs

THE SECRET TO SUCCESS OF ONLINE MARKETING IS PART OF THE OVERALL MARKETING

Exclusive online promotion of a Web site is rare. Your Web address should appear on your stationery, packaging, and brochures, at the very least. As you build an online marketing plan, you might decide to redirect some of your existing advertising dollars, but don’t abandon successful offline advertising. Will you still need a listing in the Yellow Pages? Will you still hand out promotional items or exhibit at trade shows?

Put your domain name (that’s just a techie word for Internet address) everywhere that you put your phone number and more. Put it on your shopping bags. Put it on your outdoor signs. Put it on your business truck. Heck, you can even hire someone now to put it on his shaved head!

Eyecatchers is a full service advertising agency with presence in Mumbai, Bangalore, Hyderabad & Delhi. We believe in making advertising that sells, and provide a comprehensive menu of services under one roof: advertising, branding, direct marketing, sales promotion, package design, product placement, media planning and buying, traffic, event planning, public relations, digital marketing, website design/ development, web hosting, social media management and an ever-evolving list of attributes that contribute to the brand communications, marketing and selling of the client’s goods and/or services.